05 May 2009
Distributor Interface is running a series of Sun Microsystems seminars with the aim of bringing 100 new VARs to market within the next 12 months.
Aiding Sun in its quest for mid-market business, Interface will support the vendor in driving three key messages: its Microsoft partnership; server and storage virtualisation; and general server and storage refreshes.
The seminars are being held in Linlithgow in Scotland, Birmingham, Manchester and London. Last week the Birmingham seminar attracted nearly 60 VARs.
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John Taylor, Sun business unit director at Interface Solutions, said: “We have experienced a seven-fold increase over the last nine months in this space.”
Taylor said Oracle’s announcement to buy Sun for $7.4bn (£5bn) has enhanced the distributor’s recruitment drive.
He said: “We expect interest in the seminars to increase with the news which has gone down well with the channel. Sun has a strong x86 platform and we think we can help with its success.”
Clive Longbottom, service director at market watcher Quocirca, said: “Interface should be applauded for driving the message that Sun is not a company to be scared of anymore.”
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