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18 Nov 2008
Comments:1
Midwich subsidiary Synergix has launched a trade website for IT resellers wanting to sell barcode scanning solutions and services to specific vertical markets.
The distributor, which specialises in auto-ID, barcode scanning and data collection technologies, wants to sign more VARs for specific vertical markets, including transport, retail and government.
Alex Ward, commercial director at Midwich, said resellers can make margins of 20 per cent from auto-ID. Sales are tipped to soar because more organisations are investing in data capture technology.
Further reading
“We think the market for mobile technology in particular will grow considerably over the next few years,” Ward said in a statement.
“Direct communication between the field and the back office is a strategic imperative for service-led organisations and many enterprises are migrating to mobile solutions because they enable field workers to receive and update relevant information whilst they are on the move.”
End users are increasingly scrutinising capital expenditure more closely with a view to making stock control and asset management more efficient.
“We have invested in this new website to help the broader IT reseller community capitalise on this demand,” Ward said.
“I would urge resellers to take advantage of growth in the auto-ID market.”
Midwich acquired 20-year-old Synergix earlier in 2008.
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Do you agree?
Synergix unveils trade website
I couldn't agree more. The best advice we can give to IT resellers looking into breaking into the Auto ID business is to visit
www.varlink.co.uk
Posted by Sabine Kelly | 19 Nov 2008
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