13 Sep 2007
Bullish distributor
Magirus
has beaten four rivals to win the sole UK distribution rights to security vendor
GFI’s
portfolio.
The distributor, which set up a dedicated security division last year,
(CRN, 6 November) will help GFI recruit additional resellers to help
the content and messaging security vendor grow its market share.
Niall McGrane, director of the security division at Magirus, said: “We have
become GFI’s first distributor in the UK and are very pleased to have been
selected as their partner. Our first job will be to develop a customer base for
them, though there is a lot more opportunity to be explored.
“GFI has some tier-one relationships already in the UK around 600 partners
but this partnership will allow us to introduce them to new resellers and system
integrators.”
McGrane said the products will appeal mostly to the SME side of the market, and
said the partnership would have a positive impact on GFI’s existing partners.
“We can deliver better services than GFI can and it will also allow their
existing partners to have access to a wider product portfolio. We haven’t had
any negative feedback.”
Simon Azzopardi, vice president of EMEA sales at GFI, said: “We chose a
distributor that best fits our plans for the UK market, because of its
consultative approach to distribution and its expertise in the security market.
“I believe our resellers will find our adoption of the two-tier model to be
beneficial both from Magirus’ experience in the market and the support
something that is very important.
“As a company, GFI has taken great care in creating a reseller network and we
will continue to nurture and ensure that resellers continue to enjoy the
benefits of this important move.”
Magirus set to drive profits with Treadmill
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