Sage denies VARs are being wooed by rival

Former head of Sage VAR Apex eager to strike up partnerships with SME resellers

By Doug Woodburn

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27 Jul 2007

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Sage has brushed off suggestions that one of its former resellers is making inroads into its partner base with the introduction of a new accounting software brand into the UK market.

Tony Parsonage, ex-boss of Sage VAR Apex, hopes to mount a challenge on his former ally after buying the distribution rights to sell Philippines-based vendor Interprise’s accountancy suite in the EU.

Parsonage told CRN: “The accountancy market is really stale at the minute because the vendors have sat on their hands for so long. Interprise is a truly integrated product with one business logic, one database and one look and feel.

“My goal is to get to 100 resellers and up to 100 developers by the end of 2008. This may seem like a tall order, but now we’re starting to get up a head of steam people are actually coming to us.”

Parsonage said his venture, Interprise Solutions LLP – which is planning a major marketing push in the Autumn – has already recruited 34 resellers from rivals since February.

The firm is particularly keen to partner with SME Sage resellers because it believes there is clear white space between its Line 50 and Sage 200 products.

But David Pinches, head of Sage’s UK software group, said: “We’re not aware of any of our resellers going over to Interprise.”

Luke Mellard, sales consultant at Sage business partner Datel Group, said: “Interprise is not something that we’re looking at because it doesn’t have the credibility or reference-ability of Sage.

“When I came across Interprise a few months back its value-add was how integrated its products were. Sage has now launched a new integrated product so any advantage Interprise had has been snuffed out.”

However, Parsonage added: “Pegasus was the market leader until it was eventually overtaken by Sage. Now it is our turn.”

BDE acquires Apex

Integrated? You're kidding right?

?When I came across Interprise a few months back its value-add was how integrated its products were. Sage has now launched a new integrated product so any advantage Interprise had has been snuffed out.?

Integrated in what way? In the Sage 200 suite you have a web based CRM and a windows based financials solution and never the twain shall meet! If you call raising a quote from within CRM just pops up the relevant Sage 200 screen with a completely different look and feel then you need to look up the term 'integrated' in the dictionary. The same sad story applies to Sage 1000, sure you can run universal client (a java applet) and crm (an asp web app) in the same browser but again the links are at best, tenuous. Integrated means *one* database, and *one* common interface. Try running Sage 1000 (or 200) CRM campaigns based on sales history....you cant!

Posted by Gary Kind | 06 Aug 2008

Ignorance is bliss I guess

The point about snuffing out our competitive advantage with regards integration makes me laugh.

We are way beyond a tab in the customer record in CRM showing transactions, balance or screen popping the sales order form.

Renaming a product from MMS to Sage 200 does NOT make it a NEW product. The real cheek is also trying to charge users for the 'Upgrade' from 100/MMS to 200 (which is MMS). If I was a user I would be asking why I had been paying update cover or SALP for over many years.

Also putting separate products into Suites like 200 Suite, which is MMS and Accpac CRM, sorry now called Sage MME, sorry now called Sage CRM, or whatever it is now, does not mean that they integrate any better than they already did as separate products.

Putting them into Suites just creates the illusion they integrate or go together. These products are as integrated as a Giraffe at a Polar bear-only club.

We have one product, onedatabase, onelook and feel and one business logic. Not one Suite made up of separate products, with different look and feel, different business logic and separate databases.

Interprise is also customisable with Plugin Architecture, so amendments work with the next upgrade and a framework that is easy for developers. So we have another major advantage for building an ecosystem of products.

I could ramble on but if there are any resellers who would like to experience growth and be enthusiastic about selling a product again then give us a call or contact us on the web site.

Posted by Tony Parsonage | 31 Jul 2007

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