Google AdWords worth it despite poor eBay report

clock

Put yourself in your customer's shoes before dropping AdWords, says Simon Yeoman

News of eBay's unfavourable report on the use of paid search marketing may encourage many in the channel to look again at their use of that strategy. Many years ago, paid search marketing was se...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

You may also like

Research

Enterprise sales continue to grow

clock 22 February 2019 • 1 min read

Technology and Trends

Fall in shipments through distribution in first six weeks of Q4 are an indicator that Black Friday could be a damp squib, according to analyst Context

clock 21 November 2018 • 1 min read

Vendor

UK hosting firm wants 50 university leavers after the success of apprenticeship scheme for those fresh from school

clock 18 July 2017 • 2 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.

More on Web

Industry Voice: Deciphering Cybersecurity Choices: The Crucial Role of Independent Industry Analyst Evaluations in 2024
Web

Industry Voice: Deciphering Cybersecurity Choices: The Crucial Role of Independent Industry Analyst Evaluations in 2024

Bitdefender
clock 19 February 2024 • 3 min read
Industry Voice: From Sustainable IT to IT for Sustainability
Web

Industry Voice: From Sustainable IT to IT for Sustainability

AWS
clock 11 December 2023 • 6 min read
Web

CRN switches to recycled paper magazine wrappers

Move is part of a wider change from CRN publisher Incisive Media

CRN staff
clock 02 September 2019 • 1 min read