Coming together of the odd couple

Several years after its near-death experience, being dragged from the clutches of the administrators by CCD, Metrologie and Computacenter’s volume distribution arm have finally consummated what they started.

Written by Simon Turner

The merger of CCD, the volume arm, and Metrologie, the enterprise arm of Computacenter’s distribution setup has taken nearly six years to come about. But regardless of whether the merger is a good move for its reseller or vendor partners, the move leaves many questions unanswered.

Why now, for example? Six years is a long time to wait to merge two disparate companies, especially when CCD admitted in its letter to partners that the two firms were “disjointed”. Surely when CCD bought Metrologie in 1999 and went through the pain of making redundancies, it would have been better to co-ordinate the back- and front-end systems to get it out of the way.

One answer could be that the firm is now fattening itself up for a potential buyer. Rumours have been rampant for several years that Computacenter has wanted to divest itself of its distribution arm to concentrate on its more lucrative services business – something the firm has vehemently denied.

While Computacenter concentrates on ensuring the merged firms will run a streamlined strategy, the move is fraught with danger. This is perhaps another reason why the union was not attempted before.

In spite of sharing a parent, both CCD and Metrologie have very different market perceptions. CCD’s volume, get-it-out-the-door-quick mentality, alongside Metrologie’s higher-end, added value enterprise play might not make for an easy mix. Not only that, but they both have established brand names, which they are equally respected for; losing the Metrologie name could give the impression that the combined company’s offering has been diluted.

But a marriage of any kind is never without risk, and the cost savings and efficiency gains that could be achieved through the merger could be worth the ordeal.

See also:

reader comments

related articles

SCH makes £2m move for Interface

Server and storage distributor finally finds a willing buyer 04 Jul 2008

Web 2.0 security forum launches

Increasing use of social networking leads to new security challenges 07 Feb 2008

Bunyard leads CCD to new focus

New boss to assume responsibility for operations 28 Nov 2008

latest news

Microsoft snags 63 online counterfeiters

Software giant initiates seven civil cases against UK internet auctioneers 04 Dec 2008

Exclusive: Euler scales down on Westcoast exposure

But the broadliner has claimed the reduction in cover from the UK’s largest credit insurer will have no impact 04 Dec 2008

Mann sentenced to 10 months (UPDATED)

FNS director receives custodial sentence for intention to pervert the course of justice 04 Dec 2008

poll

Marketers under pressure

Marketers under pressure

Do you agree that marketing roles will be most at risk in 2009?

Previous poll results

Vendor Q&A Session: Rick Wallis, NEC Computers

Vendor Q&A Session: Rick Wallis, NEC Computers

During this Q&A session Rick Wallis, UK Sales Director at NEC Computers, talks about the firm’s reasons for committing to a 100 per cent channel strategy

In the Studio with CRN: Oracle

CRN TV catches up with Alan Hartwell, vice president of technology solutions and channels at Oracle

events

Channel Expo 2009 logo

Channel Expo 2009

The UK's top reseller exhibition will return to the NEC on 20 May 2009

CRN Fight Night 2009

The channel's only white-collar boxing event is back

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Advertisement

White papers

Search white papers

Top categories

Primary Navigation