Computer 2000 (C2000) has underscored the growing importance of credit management in the channel by becoming what is believed to be the first IT distributor to appoint a credit specialist to its board.

Nick Tiltman will take on UK board-level responsibilities after being unveiled as the broadliner’s new credit services director. He will also continue to fulfil key functions of his role as European director of credit services for C2000’s parent company, Tech Data.

Tiltman told CRN: “Being on the board means I will not have to go to the financial director to have things approved, which will speed up how I restructure the department. This is a first for IT distribution.”

Tiltman said his top priority was to speed up processes and ensure every interaction with resellers was with individuals.

“Being in Europe opens your eyes and I have a really good opportunity to do something different in credit,” Tiltman added.

Nitin Joshi, founder of advisory service ChannelMoney, said the appointment has come at a crucial time because bad debt in the channel had topped £30m over the past few months.

“The channel is in turbulent waters with very high levels of distress and insolvency. Nick has the strategic mind to pilot C2000 through channel consolidation,” Joshi said.

Martin Jeffery, C2000’s general manager of credit, will leave the distributor as a result of Tiltman’s arrival. Jeffery had been with the company for 10 years.