The Licensing @ Westcoast (L@W) tool, aimed at sales of five licences or
more, covers Microsoft’s extensive Open licensing range. Westcoast has claimed
the tool provides resellers with a fast route to licensing sales, offering full
pricing and product details.
Westcoast
was first announced as a
Microsoft
distributor in 2006, after the software giant completed an in-depth review of
its UK distribution line-up. The partnership saw the distributor supply the full
range of Microsoft products and licensing with a particular focus on the SME and
independent retail sector.
AJ Miller, marketing account manager at Westcoast, said: “We have been a
Microsoft distributor for more than a year now and have just put in place our
first Open licensing tool.”
Miller added that the tool also provides upselling opportunities because
resellers can revert back to their Westcoast online account and add hardware
options onto the licensing sale.
He said L@W works in two ways. “Resellers can search and select a product based
on a part number and the tool will bring up the licensing options, or if they
know what they are looking for they can browse the Office portfolio and find the
particular version of the software that they need,” he said.
The distributor has been working with software developer Solarweb to develop the
tool, powered by the vendor’s licenseme technology.
Barney Light, technical director at
Solarweb,
said: “The complex nature of software licensing programmes can be a challenge to
navigate when selling licences to end users. Licenseme provides software sales
teams with all the information and updates they need to sell the right Microsoft
licensing products and programmes. This made it the perfect foundation for the
L@W.”
Westcoast
goes live as Microsoft distributor




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