IBM shuffles European management

Leaked memo reveals significant changes are ahead for the summer, with the creation of a new Growth Market unit

Written by Sara Yirrell

IBM is set to make some major management changes to its northeast Europe team over the summer, CRN can reveal.

In a staff memo leaked to CRN, Bruno Di Leo, general manager IBM northeast Europe, outlined how he will be leaving his position in July to head up a new Growth Markets unit, based in Shanghai.

The unit will consist of Asia Pacific, Latin America and a new unit called REMA – consisting of Russia, Easter Europe, Middle East and Africa.

As a result, from 1 July, Mike Rhodin will take over Di Leo’s position, taking up the mantle of general manager, northeast Europe.

Other management changes, which came into effect on 1 April, include Larry Hirst becoming chairman of IBM EMEA, replacing Hans Maerki who has retired, and Brendon Riley has taken over Hirst’s position of general manager, IBM UK Ireland and South Africa.

The memo concluded: “We have worked very hard this past year to build more teamwork, drive operational excellence, and enhance our leadership. By doing that, northeast Europe delivered very good performance in 2007.

“As we begin Q2 2008, I would ask you not to get distracted by this transition, but focus on our clients and what we need to deliver against our objectives.”

  • Have your say
  • Send to a friend
  • Share
  • Print

reader comments

related articles

IBM scales down summit

A "more focused" event promised for VARs 15 Feb 2008

 

IBM Lenovo deal rewards VARs

Rob Tomlin looks at the benefits the channel stands to gain as a result of the latest collaboration between IBM and Lenovo 28 Feb 2008

Bell rings changes to help ISS to IBM VARs

Bell Micro has partnered with Internet Security Systems (ISS) to help the vendor grab a wider share of the IBM reseller market 13 Aug 2007

Lenovo in the red after sales slump

PC vendor endures $16m Q1 loss as sales sink by almost a fifth annually, but Chinese sales shore up business 06 Aug 2009

Ingram Micro hails 'solid' third quarter

Broadline giant blames seasonality for turnover drop, but is pleased with progress to ‘greater profitability’. 30 Oct 2009

Recession takes its toll on Ingram Q1 results

Distribution behemoth sees turnover and profit hit in all regions, but is confident it will emerge in good shape the other side of the downturn 01 May 2009

latest news

Integralis sales up after “solid” year

UK boss Simon Church claims 2.9 per cent sales rise is a respectable achievement given harsh economic backdrop 18 Mar 2010

Arrow ECS points to consolidation

Distributor vows to remain in elite pack of players driving industry consolidation 18 Mar 2010

Top sellers slope off with VADition

Distributor to reward top-performing sales people with Italian ski trip 18 Mar 2010

analysis and reports

Wireless LAN systems for the healthcare industry

The goal of a paperless hospital driven by wireless access that improves patient healthcare, expedites administration and streamlines operations.

A technology solution to align sales and marketing

Presenting best practices around people, processes and technology, this paper will help you produce more valuable customer relationships.

poll

The clock is ticking

The clock is ticking

Is the IT industry sitting on a skills shortage timebomb?

View poll results

David Critchley

PROMOTIONAL VIDEO - Accelerate your business with Cisco

Watch this Cisco promotional video to hear how the vendor can boost your business

money

CRN Web Seminar: Convincing Customers to Spend their way out of Recession

Join CRN editor Sara Yirrell and a panel comprised of Tim Black from sponsor Intel, Sam Routledge from VAR Softcat and Antony Young from analyst Demuto to find out how to get customers spending in 2010

events

Reseller Business Academy

Reseller Business Academy: Sales Fundamentals for Resellers

This workshop is designed for anyone who is new to sales or who is already in sales but has had...

Expo 2008 entrance

Channel Expo 2010

The only UK exhibition dedicated to the channel is coming to London, Olympia on 12 and 13 May 2010

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Primary Navigation