Microsoft issues Vista warning

Software giant warns its resellers that 60 per cent of UK SMEs could be buying the wrong version of Windows Vista

Written by Kayleigh Bateman

Microsoft is encouraging its partners to do more to help SMEs purchase the most appropriate version of Windows Vista.

The software giant claims that 60 per cent of UK SMEs will potentially buy the wrong operating system for their needs in its next fiscal year, which it highlighted as a key concern at its recent quarterly partner briefing.

It estimated that 2.6 million PCs will be refreshed in the SME space over the next 12 months.

The vendor has unveiled plans to produce ‘which version’ collateral for its resellers and system builders and point of sale (POS) telesales cheat sheets to help them advise customers in selecting the right version.

Aileen Hannah, Windows Business Group Microsoft UK told CRN: “In many cases, customers are unaware of different versions of the Windows OS. This means that they will either find that their PC can not perform some tasks that they expected it to or that they are missing out on a functionality that could help with business challenges.

“The Business and Ultimate versions are slightly more expensive, meaning that the partner can make incremental margin by selling these versions in the short term. For customers with more than one PC, the Business and Ultimate SKUs allow network access, so there is also a server opportunity which delivers more revenue.”

Microsoft also recently built the Microsoft Better Business website to educate SMEs about the options for their business, which then points them in the direction of Microsoft’s partners.

  • Have your say
  • Send to a friend
  • Share
  • Print

See also:

reader comments

related articles

Software

Microsoft adds competencies

Microsoft programme now allows partners to take advantage of market opportunities 06 Jun 2008

 

Microsoft losing grip in patent spat

Software giant has 14 patent disputes against Avistar rejected by the US patent office, leaving just 10 patents undecided 03 Jun 2008

Microsoft: Online store no threat to partners

Software behemoth says partners can only benefit from its decision to sell a broad range of consumer software directly through Microsoft Store 02 Jun 2008

Microsoft offers olive branch over openness

Announcement that Office will support ODF tentatively welcomed by channel players 02 Jun 2008

Becta takes Microsoft fight to Brussels

Education body refers complaint over Microsoft Office 2007 interoperability to the EC 14 May 2008

Cisco feels the SME love

Vendor unveils a raft of new initiatives aimed at boosting VAR profitability in the SME space 15 Sep 2009

Vendor giants post mixed numbers

While Microsoft, Riverbed and Juniper all earned Wall Street’s wrath, CA came out of the last quarter smelling of roses 24 Jul 2009

Infosys sales down as offshoring feels the pinch

Indian outsourcer forecasts even bigger fall during coming year 15 Apr 2009

latest news

Kelway appoints new group sales director

Nigel Webb joins the firm on an interim basis as predecessor Alan Thompson leaves to set up homeless charity 19 Mar 2010

B2Net sets its sights on the security market

Storage integrator launches push into security market with new division 19 Mar 2010

MIS cheers double-digit growth

Although weakening pound hits security integrator's South African parent 19 Mar 2010

analysis and reports

Wireless LAN systems for the healthcare industry

The goal of a paperless hospital driven by wireless access that improves patient healthcare, expedites administration and streamlines operations.

A technology solution to align sales and marketing

Presenting best practices around people, processes and technology, this paper will help you produce more valuable customer relationships.

poll

The clock is ticking

The clock is ticking

Is the IT industry sitting on a skills shortage timebomb?

View poll results

David Critchley

PROMOTIONAL VIDEO - Accelerate your business with Cisco

Watch this Cisco promotional video to hear how the vendor can boost your business

money

CRN Web Seminar: Convincing Customers to Spend their way out of Recession

Join CRN editor Sara Yirrell and a panel comprised of Tim Black from sponsor Intel, Sam Routledge from VAR Softcat and Antony Young from analyst Demuto to find out how to get customers spending in 2010

events

Reseller Business Academy

Reseller Business Academy: Sales Fundamentals for Resellers

This workshop is designed for anyone who is new to sales or who is already in sales but has had...

Expo 2008 entrance

Channel Expo 2010

The only UK exhibition dedicated to the channel is coming to London, Olympia on 12 and 13 May 2010

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Primary Navigation