HP first to raise PC prices

HP will react to the weakening pound by hoisting PC and server prices by “mid to high single digits” on Monday

Written by Doug Woodburn

HP will raise UK distribution prices for its desktops, laptops and servers on Monday, with some of the other big system vendors imminently expected to follow suit.

The recent weakening of the pound against the dollar has caused vendor costs to spiral by as much as 10 per cent in recent weeks, as most components are denominated in dollars. The global rise in the cost of doing business also contributed to HP’s decision.

Dave Poskett, director of Solutions Partner Organisation for the UK & Ireland at HP, confirmed to CRN that prices would be raised on Monday for all products in its Industry Standard Server (ISS) and Personal Systems Group (PSG) portfolio.

“We will finalise over the next couple of days what the increases will be, but they are likely to be in the mid to high single digits. It will vary by specific product categories," he said.

Poskett stressed prices will remain unchanged for its printer and storage ranges.

“We looked at and the cost of doing business for all the business units and at this stage it has been determined there is a requirement to raise prices for ISS and PSG, but not for the Imaging and Printing Group (IPG) or storage,” he explained.

Poskett said he hoped partners will recognise that HP is hamstrung by the economic backdrop and pointed out that HP is investing $250m into its channel this year. He also stressed that HP has a $3.6bn R&D bill to meet across its whole product portfolio.

Channel sources insisted similar price rises are imminent from some of the other big system vendors, including Acer. Acer was unavailable for comment.

Barry Dodhia, marketing manager at VAR Hemini, said: “If HP is doing it, all the others will do it very soon. The exchange rate is killing the vendors as the dollar against the pound has strengthened from about $2 to $1.75 in the last three months.”

  • Have your say
  • Send to a friend
  • Share
  • Print

See also:

reader comments

related articles

Hardware

Notebook price drop causes channel angst

Channel laments grocery giants’ entry into the IT arena as notebook ASPs fall below €500 23 May 2008

 

Dell does distribution U-turn

Micro-P appointment comes just two months after Dell told CRN that UK distributors would be surplus to requirements 02 Sep 2008

HP in confident mood after strong Q3

Vendor reports growth across the board and predicts $30bn turnover in Q4 20 Aug 2008

DSGi Business wields axe

Around 50 staff told their jobs are at risk as reseller trims its cost base 28 Aug 2008

HP ups prices in wake of weakening pound

Leading systems vendors to offload burden of growing equipment costs on to channel players 15 Sep 2008

HP simplifies its business

Vendor announces a raft of changes to its model as it seeks to streamline business efficiency 01 Apr 2009

HP partners embrace refreshed PfR scheme

Vendor offers support to channel partners feeling the financial squeeze by revising rebate initiative 09 Feb 2009

latest news

Lenovo targets HP partner base

Vendor looks to expand reach and looks to rivals' channels to achieve its aims 03 Jul 2009

VMware rakes in 700 service provider partners

Virtualisation giant claims VSPP programme has gained significant traction in short space of time 03 Jul 2009

Compellent hits out at debate snub

Storage vendor writes open letter to prime minister in protest at being left out of £1bn stimulus debate 03 Jul 2009

poll

Feeling secure?

Feeling secure?

Is offering standalone security still a viable business model?

View poll results

boxing ring

CRN Fight Night 2009 bouts now LIVE!

It is time to relive the craziness that was CRN Fight Night 2009

Eddie Pacey and Nitin Joshi

In The Studio with CRN: Credit in the Channel

CRN Editor Sara Yirrell chats to two of the industry's credit stalwarts - Nitin Joshi and Eddie Pacey

events

East Sussex golf resort and spa

CRN Golf Challenge 2009

Join us for the premier golf event in the channel calendar

CRN Channel Conference 2009 logo

CRN Channel Conference 2009

A one-day conference dedicated to the needs of businesses in the UK technology channel

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Advertisement

White papers

Search white papers

Top categories

Primary Navigation