Virgin Comics teams up with Sony for online game

New MMO based on Indian mythology

Written by Clement James

Richard Branson's Virgin Comics has teamed up with video game publisher Sony Online Entertainment (SOE), to bring the popular, India-based Ramayan 3392 AD comic book universe to life as an MMO video game, initially for the PC.

Under an exclusive multi-year, worldwide licence agreement, Sony will develop and publish an MMO based on Ramayan's story of mythological lore. Virgin Comics will serve as a creative consultant on the project.

Ramayan 3392 AD, initially released as a comic in late 2006, re-imagines one of India's greatest epics into a futuristic realm.

"Ramayan has inspired the lives of millions of people through the ages. The re-imagining of this great ancient epic through the creativity of a game platform re-affirms the fact that Ramayan is one of the greatest stories ever told," said Sharad Devarajan, co-founder and CEO of Virgin Comics.

"The fact that the same creative team of young Indians who created the story will be involved in working with SOE's game development team is a testament to the innovative and mythic minds of these gifted Indian creators. They will take a new generation to new frontiers across the seas of consciousness into new realms of mystery, magic, adventure, and transformation."

Devarajan added: "In a world increasingly dominated by games influenced by a western Tolkien mythos, Ramayan will offer gamers a chance to experience a whole new universe of characters and archetypes derived from one of the oldest cultures on earth. Our mission at Virgin Comics has always been to allow this generation of Indian youth to have a creative platform through which to speak to the world."

See also:

reader comments

related articles

Sony rapped by ASA over PS3 ad

Ad 'condones and glamorises violence' 08 Aug 2007

 

Sony opens up to Blu-ray porn

Stiff objections go flaccid in face of demand 31 Jul 2007

Sony and Sky join forces to deliver video on demand to PSP

Watching TV from the comfort of your own hotspot 30 Jul 2007

Blizzard announces new WoW expansion

Wrath of the Lich King feeds MMO habit 07 Aug 2007

ID Software gets Steamed

Half-life to share its platform with Doom 06 Aug 2007

Sergey Brin books trip to space

Google co-founder makes $5m down payment 12 Jun 2008

latest news

Ballmer highlights aims for New Year

Ballmer announces Windows 7 beta and future alliances designed to improve information sharing 08 Jan 2009

Active Storage completes UK Jigsaw

Jigsaw unveiled as Raid vendor's first non-US Platinum partner as it launches in Europe 08 Jan 2009

Dell quits Irish production

Vendor to slash 1,900 jobs in Limerick as it migrates assembly for EMEA customers to Poland 08 Jan 2009

poll

Challenging times ahead?

Challenging times ahead?

Do you think there will be a lot of channel job cuts in 2009?

Previous poll results

Paul Anderson, Trend Micro

Vendor Q&A: Paul Anderson, Trend Micro

During this Q&A session Paul Anderson, UK country manager of Trend Micro talks about the changing threat landscape and how Trend is working with resellers in 2009

Sara Yirrell and Rick Wallis

Vendor Q&A: Rick Wallis, NEC Computers

In this exclusive vendor Q&A, Rick Wallis, UK sales director at NEC Computers talks to CRN editor Sara Yirrell about his firm’s plans for the channel.

events

Channel Expo 2009 logo

Channel Expo 2009

The UK's top reseller exhibition will return to the NEC on 20 May 2009

CRN Fight Night 2009

The channel's only white-collar boxing event is back

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Advertisement

White papers

Search white papers

Top categories

Primary Navigation