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      CRN Sales & Marketing Awards 2021

      The CRN Sales & Marketing Awards recognise and reward the achievements of those individuals and teams that are responsible for making the UK IT channel truly great.

      • Date: 08 Jul 2021
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      What are the opportunities for the channel with the growth of AI?

      Encryption, privacy, & data protection: a balancing act

      This white paper examines the risk posed by encrypted threats; considers the business, privacy, and security implications of managing that risk; and presents constructive measures for balancing security needs with employee privacy rights. In the end, the best way for IT leadership to ensure the rights of the individual employee is to protect the organization from threats and attacks.

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      How do MSPs really feel the channel will shape up by 2020?

      On borrowed time?

      Cybercrime has become a huge part of our economy and it is a topic that is getting more and more attention in the news media. The cybercriminal stories making headlines involve big companies such as British Airways and Marriott etc. However, smaller companies are just as susceptible to cyber- attacks. Often these attacks are much more damaging to smaller businesses, sometimes forcing them to shut down completely. One report from Verizon claims that 43% of email attacks target SMBs.

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  • Management

Sales and Marketing Awards deadline is TODAY

With just hours left to go, don't miss out on your chance to shine

Sales and Marketing Awards deadline is TODAY
  • Sara Yirrell
  • @yirrelli
  • 24 March 2017
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The CRN Sales and Marketing Awards (SMAs) deadline is at 5pm today so please ensure your entry is submitted in time.

Entries close at 5pm today, and there really are no deadline extensions so we can be fair to those who have got their entries in on time. Please don't leave it until the last minute.

Related articles

  • The 2021 Sales and Marketing Awards have launched TODAY!
  • SMA 2021 - Full list of categories
  • SMA 2021 - Top Tips for entering
  • SMA 2021 - Reseller Criteria

The awards themselves are taking place on Thursday 29 June at The Brewery in Chiswell Street and it is shaping up to be a great evening.

We have several new categories this year and some of the existing ones have been tweaked, so there really is something there for everyone. You do not have to be some kind of industry giant to enter, all the judges base their scores on quality of entry, not size of company. In short, anyone can walk away with the trophy.

It might seem an obvious thing to say, but marketing and company image is vitally important in this fiercely competitive industry. Standing out from the crowd is the best way to attract new customers and show your existing customers that you are worth sticking with.

Without proper marketing, the competition will gain a march; and without a decent sales team, your pipeline might not look so healthy. Everyone has something they are proud of to shout about and what better way to reward those teams for their hard work than by winning a coveted award?

If you need inspiration, please go to our dedicated hub, which contains everything you need to know about entering including all the category criteria, top tips, Ts&Cs, FAQs, and 10 steps to winning an award. Plus you can read exactly what the judges are looking for.

And if you haven't done so already, have a look at our fun quiz about which animal you are on the sales farm.

Good luck with your entries. I and the rest of the judges look forward to reading all the success stories very soon.

To enter, click here.

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