Portable hard drives can be sexy!

I was at the TCA conference in Leicester yesterday and Samsung was touting its latest USB 2.0 500GB portable hard drive to assembled resellers and retailers.

However these were not just a boring little box - these looked stylish and come in a range of funky designs and colours.

The ones we were shown had the Michael Jackson 'This is It' film preloaded, but the vendor also offered versions with the Terminator Salvation and Dan Brown's Angels and Demons preloaded.

For those of us who are not geeks and don't get excited about the latest Aluminium casings, this is sure to encourage them to spend.

Michael Jackson fan or not - it definitely made me want one!