Is hybrid harmony a channel possibility?

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There are many in the channel that think the hybrid model will bring only conflict, but there are some that think it can work, provided that certain fundamental rules are applied. Trevor Treharne reports on the age-old debate surrounding hybrid firms

When reseller AT Communications (ATC) continued its route on the acquisition roadmap by snapping up distributor Rocom (CRN, 21 August), the move opened up the age-old debate about whether a hybrid ...

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