Job title: Managing director.
Place of birth: Hazelmere.
Year of birth: 1962.
Marital status: Married.
Career highlights: Creating PSCo, which became the leading trade hire company in the UK, and also creating ProInstall. From a standard box-shifting point of view, we've created two value-add companies.
What do you love most about the IT industry? Speed. It's a dynamic industry. You have to keep changing. You always have to operate six months in advance of where you are.
Which company do you most admire or respect in the IT business? Broadline distributors. I admire the efficiency of business they've managed to create.
What is the biggest technology trend you anticipate in the next 12 months? The commoditisation of audiovisual hardware.
What is the one thing working in the technology industry has taught you? Never believe in your own PR.
Where do you think the channel will be in five years time? There will be two ends to it: purely volume at one end and high value-add service at the other.
How do you unwind or spend your spare time? Drinking red wine and thinking about how to survive the next 12 months.
Where is your favourite place to eat? Home (because I never do).
What is your favourite drink? Red wine.
What is your favourite TV programme or film? Watching Manchester United beat Arsenal.
Who is your favourite musician, band, artist or genre? Eric Clapton.
What career would you have pursued if you hadn't worked in the channel? Cooking.
What has been your greatest business achievement? Still b eing here.
What is your personal ambition? To run a marathon.
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