Printing and imaging vendor Kyocera Mita has launched a managed print service which it claims will bring resellers a guaranteed revenue stream.
PrintSave is a finance package, provided through leasing company CF Asset Finance, that gives customers the choice to select the most appropriate mix of printers, copiers, multi-function products and consumables, and pay for them on a quarterly basis.
All agreements are for three or five years and consumables, on-site servicing and hardware are all included in the price.
Koby Amedume, marketing communications manager at Kyocera Mita, said: "Margins are really tight on hardware products for resellers, but this gives them an opportunity to actually generate revenue from consumables.
"This also serves to move customers' budgets away from capital expenditure and towards an operational cost, which is easier for most small businesses to manage. It also shortens the sales cycle for resellers. There is an opportunity for us to sell more of our products, so everybody wins."
The scheme has been welcomed by partners. Paul Norton, head of sales at Hull-based systems integrator Chisholms Computers, praised the scheme's allowance for add-on sales.
"Not only will this bring down the cost of printing by about a half for customers, but it means they will not have to touch capital IT expenditure, which has always been a bugbear," he said.
"It also allows resellers to retain both margin and customers for three to five years, which provides potential for further product sales."
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