2e2 hopes to shake up the traditional siloed approach to reselling by launching a series of architectures aimed at delivering business outcomes.
The first such architecture, which goes under the banner of 'equipping employees', was launched with its own micro-site last week. Architectures around the concepts of 'one contact', 'governance and compliance' and 'flexible infrastructure' are set for launch later this year.
Talking to ChannelWeb, 2e2 chief executive Terry Burt said the idea is to move beyond the delivery of product and services, both of which have become commoditised.
“The dilemma for resellers - whatever type they are - is to get out of technology silos,” he said.
“We have brought a lot of businesses together and built up skills in lots of silos. But the danger is you do not realise the potential of what you can do. One option is to look at industry segments; the other – which I think has a broader appeal – is to add architectures where you are combining the technology facets you have into compelling offerings.”
2e2’s equipping employees architecture is built on the experience it has gathered from several recent projects, including work it has done with 23 of the 33 London boroughs in this area.
“We have done several successful engagements in the public and private sectors and we believe those projects are replicable,” explained Burt. “It is about taking a couple of random acts of brilliance and repeating them.”
Burt admitted the new climate of austerity may mean some public sector bodies will not even be willing to “spend to save” but said 2e2 was best placed to win any business out there.
“We can position the ROI as we have done it a number of times,” said Burt.
“This is about us stepping up to deliver business outcomes rather than just sitting there responding to tenders.”
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