Even Zimmer, chief executive at Videoworks, said the company would specialise in videoconferencing. The UK, Germany and Scandinavia would be its primary markets.
“We are committed to building the best sales and support team possible, and our growth strategy centres on building customer loyalty through stronger support for our partners,” Zimmer said.
He promised resellers “a fair price” for quality media and display technologies, adding that videoconferencing systems need to be more usable and affordable for customers.
Arnaud Destruels, marketing manager at the image sensing solutions division of Sony Europe, said it would support Videoworks in its efforts across Europe.
“We will highlight the benefits of working with Videoworks to European videoconferencing partners,” Destruels said.
Videoworks’ founders claimed in a statement to possess 20 years of relevant experience.
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