Synaxon is on a traffic and lead-generation drive for its members with the launch of its iTrends end-user web site.
The new web site www.itrends-online.co.uk gives an online presence to Synaxon’s iTrends mailer, which is produced every two months, allowing end users to view all the latest special offers available through Synaxon’s reseller members.
Each participating member has an exclusive catchment area and a self-editing contacts section, which Synaxon claims will give the resellers an opportunity to promote their specialist qualifications and knowledge to their local community.
The ‘find your dealer’ tab allows visitors to key in their postcode and locate the nearest subscribing Synaxon member. They can then confirm the type of reseller, review the reseller’s technical knowledge and contact them direct.
Derek Jones, managing director of Synaxon, said: “This is another example of how Synaxon is continuing to invest and go the extra mile for its members. The iTrends mailers have been a great success and we expect the iTrends web site to drive a lot more business for those members who take advantage of the service.”
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