The channel’s newest business advisory service has got off to a flying start with a number of industry players already looking to partner with the organisation.
ChannelMoney was unveiled earlier this month by channel veteran Nitin Joshi (CRN, 7 August). As exclusively revealed by CRN, it will act like a brokering service specifically for channel firms, evaluating each business on an individual basis before pairing them up with the right kind of financial advice or service.
Speaking to CRN, Joshi said further growth plans for ChannelMoney were well under way.
“We are in discussions with other providers that are seeking partner status with us,” he said. “Acquisition of specialist teams is also on the radar. The channel is starved of support of this sort. An average of three companies a week fail because channel businesses don’t know where to turn.”
ChannelMoney already has several high-profile members on its supervisory panel. These include Martin Williams, managing director of credit reference agency Graydon, Eddie Pacey, director of credit at Bell Microproducts Europe and Nick Tiltman, credit manager at Computer 2000.
Joshi said other plans include leasing facilities and also surgery services where ChannelMoney will review VARs’ trade credit facilities with distributors.
“We expect to have enhancements in place before the end of the year,” he added.
Pacey told CRN: “I know from personal experience that casting an eye on someone’s internal workings frequently highlights or reinforces ideas business owners have mulled over or maybe even considered, but never moved on.
“The key is to market and sell the concept as a low-cost and frequently free service to the channel. If it achieves this, there is no reason why it should not be successful.”
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