Logitech has repositioned its organisation to concentrate on its core market selling leisure peripherals after the sale of the scanner side of its business.
The company has off-loaded its scanner line to US manufacturer Storm.
Storm paid $9 million in notes and cash as well as 10 per cent of its shares. The scanners will be sold under the Storm brand in the US, and by both Logitech and Storm in Europe.
Marcel Stolk, vice president of sales and marketing for Europe, said that in the long term, the Logitech brand for scanners would be dropped.
He said: 'The scanner market is very competitive. Our core business is mice and joysticks. This is the strongest part of the company.'
On the decision to move further into the corporate field, Stolk said: 'Microsoft is strong in this area because of its software base.' He conceded that encouraging resellers to go after peripheral deals was hard because of the small margins.
Stolk claimed the company was happy with its distribution strategy with Computer 2000 and Ingram Micro, but was looking for more resellers for the business market.
For the coming year, Stolk said the company would continue to promote wireless technology for all peripherals.
Logitech has recently appointed Guerrino de Luca as CEO and president, after Daniel Borel was promoted to chairman.
Stolk claimed De Luca offered the company marketing expertise, as well as experience of bringing products quickly to market.
De Luca was previously Apple's executive vice president of worldwide marketing.
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