ViewSonic's portal-based partner programme has gone live with specialised sales and marketing support as well as promotions, discounts and pricing initiatives.
The programme, dubbed the Finch Club, allows "approved members" to access additional information on product and initiatives that will help its European channel grow business.
According to the vendor, benefits for approved partners also include discounts, downloadable images and marketing materials.
"Registered Partners, once approved, can also register special projects and get guidance from our sales teams to help win that business," ViewSonic said in its announcement.
"Regular marketing communications will be sent out to registered partners who opt in to receive marketing communication."
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