Mild-mannered NetApp adopts aggressive new attitude

clock

'The guns are blazing, the capes are on and the pants are on the outside,' vendor claims

NetApp has vowed to become far more aggressive in its marketing activities as it looks to return to growth and fight off competition. At its Partners and Pathways summit in Budapest – which had ...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

You may also like
NVIDIA becomes Cohesity investor as 'grandfather of AI' announces flurry of partnerships

Vendor

The likes of CrowdStrike, Pure Storage and NetApp want a seat at NVIDIA’s table

clock 19 March 2024 • 3 min read
NetApp UK&I partner boss: 'I aim to leverage distribution to scale our commercial business'

Vendor

Sonya Mathieu speaks to CRN about how the partner ecosystem is evolving and how partners can drive value with AI

clock 22 January 2024 • 3 min read
Vendors give their top message to partners for 2024

Vendor

Channel heads from CrowdStrike, Barracuda, NetApp and N-able share where the opportunities for their partners will lie next year

clock 22 December 2023 • 4 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.

More on Vendor

Christanto Suryadarma, Zebra Technologies

Christanto Suryadarma, Zebra Technologies

CRN
clock 22 March 2024 • 4 min read
AI innovation is fuelling growth amongst Microsoft partners, report finds

AI innovation is fuelling growth amongst Microsoft partners, report finds

Microsoft partners are seizing "generational" AI opportunities, fuelling ecosystem growth

Andrea Gaini
clock 22 March 2024 • 2 min read
OVHcloud aiming to increase microservices partner base

OVHcloud aiming to increase microservices partner base

European cloud giant is specifically looking to partner with organisations offering value-added services

Andrea Gaini
clock 21 March 2024 • 2 min read