Mobile device, consumer electronics and accessories vendor Prestigio is aiming for UK market domination after signing a distribution agreement with Northamber.
The firm is going all out to hit channel partners with a bang to raise its profile and grab more market share.
Rob Stevens, business development manager at Northamber, said: “Northamber is delighted to be working with Prestigio, further enhancing our commitment to the independent retail/e-tail and high street channels.
“We have seen extremely positive customer feedback on Prestigio, coupled with a high popularity in mainland Europe, and feel confident that we will be able to mutually extend our reach into the UK consumer electronics market,” he added.
“We have already seen Prestigio gain strong traction due to its ability to deliver a credible alternative to established brands at extremely competitive prices. With Prestigio’s strong build quality matched with competitive pricing and Northamber’s excellent service, we’re confident we can offer our customers something genuinely different in a competitive and over-populated market.”
Martin MacNamara, sales director at Prestigio UK, added: “Our partnership with Northamber is not only a statement of intent, but shows that we have already come so far in a short space of time. The markets we are entering within the UK are fierce, and we now have a well-established distributor at our disposal to ensure we are hitting a variety of channels and retail opportunities.”
The deal builds on distie's earlier promise to distribute a broader range of electrical goods
Services firm sees revenue increase 23 per cent
Execs Zak Virdi and Neil Lomax open up on the rationale behind acquisition
CEO Steve Brazier slams vendor titans at annual event in Barcelona