Cloud upstart takes on distribution in cloud marketplace war

Hannah Breeze
clock • 2 min read

Appura says distributors are no longer required when it comes to cloud, and claims its offering is superior

A born-in-the-cloud start-up has launched a rival to distributors' cloud marketplaces, claiming disties are "clutching" at cloud because they are becoming redundant. Appura describes itself as a...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

You may also like
Cloud to become business necessity by 2028 - Gartner

Research

Global public cloud services spending is set to total $679bn in 2024

clock 29 November 2023 • 2 min read
Worldwide public cloud end-user spending to reach nearly $500bn this year

Financial and Reporting

Gartner predicts a 20.4 per cent growth in spending in 2022

clock 19 April 2022 • 2 min read
Gartner: Technology service providers risk becoming 'obsolete' if they do not adapt to cloud shift

Technology and Trends

New research shows that that enterprise IT spending on public cloud computing will overtake spending on traditional IT in 2025

clock 09 February 2022 • 1 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.

More on Technology and Trends

New CEO Matt Yorke set to lead The Channel Company into the GenAI era

New CEO Matt Yorke set to lead The Channel Company into the GenAI era

“At The Channel Company, we are going to take a very strong position on Gen AI and its implications,” said incoming Channel Company CEO Matt Yorke. “We will really lean into that role with our domain expertise, end-user direct customer relationships, our channel expertise and content.”

Steven Burke
clock 11 January 2024 • 5 min read
Industry Voice: The Relationship Between Diversity and Artificial Intelligence

Industry Voice: The Relationship Between Diversity and Artificial Intelligence

Tenable
clock 06 October 2023 • 3 min read
Industry Voice: Over four decades of Exertis - a story of growth and innovation in technology distribution

Industry Voice: Over four decades of Exertis - a story of growth and innovation in technology distribution

Exertis
clock 29 September 2023 • 3 min read