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Cisco to partners: Look for growth from existing customers, not new ones

Hannah Breeze

25 July 2016 • 3 min read

It costs 15 per cent more to land a new customer than to work with an existing one, Cisco claims

Cisco has urged its partners to focus on earning more revenue with fewer, existing customers, rather than spending time and money trying to new over new ones. The vendor claims that new consumpt...

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