Cisco has been lauded for its new deal registration system by partner Comstor, as the vendor seeks to reduce complexity in the process.
Announced at the Cisco partner summit in Dallas last month, the vendor simplified its registration by consolidating 15 hunting and teaming programme tracks into two, and streamlined the approval process.
At the time, Marc Surplus, vice president of strategy, planning and programmes at Cisco, said the changes have "massively simplified" the firm's approach to deal registration.
Comstor has offered up some initial feedback, with Ed Bullock, Engage business development manager at Comstor, telling CRN: "Deal registration is part and parcel of being a reseller, and vendor experiences can often vary from highly rewarding to downright frustrating, especially if a deal is declined. Anything that simplifies the process and saves time is in everyone's interest."
Bullock said the new Cisco Commerce Workspace (CCW) simplification means Select certified and above partners can more easily benefit commercially and stand a better chance of success.
"The previous longlist of potential incentives has been rationalised for the most popular hunting incentive. Now there is just one for Cisco Meraki and Hunting Plus, [plus] either ‘new and competitive' or ‘upgrade and reactivate' for security, enterprise networking, collaboration and datacentre," said Bullock.
"A more efficient and productive process is even more welcome now with the growth in new solutions, like Cisco Umbrella and The Network Intuitive, and the success of the Comstor Engage team in enabling, developing and simplifying winning opportunities with new to Cisco SME resellers."
Bullock added that deals still need to be registered, but a lot of complexity has gone, and "that benefits everyone".
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