Resellers must rethink software-defined sales

clock

Laura Bouchard says many resellers are not yet doing the right things to grow software and services sales

The software requirement is often what drives infrastructure sales and the ability to provide customers with total business offerings that include software remains critical to channel survival. But...

To continue reading this article...

Join CRN

  • Enjoy full access to channelweb.co.uk - the UK’s top news source for the IT channel
  • Gain the latest insights through market analysis and interviews with channel leaders
  • Stay on top of key trends with the Insider weekly newsletter curated by CRN’s editor
  • Be the first to hear about our industry leading events and awards programmes

 

Join now

 

Already a CRN member?

Log in

You may also like
Cloud to become business necessity by 2028 - Gartner

Research

Global public cloud services spending is set to total $679bn in 2024

clock 29 November 2023 • 2 min read
NetApp UK&I channel boss Bryant departs

Vendor

Vendor confirms that UK&I channel boss left the business this month

clock 27 April 2022 • 1 min read
Worldwide public cloud end-user spending to reach nearly $500bn this year

Financial and Reporting

Gartner predicts a 20.4 per cent growth in spending in 2022

clock 19 April 2022 • 2 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.