Loay Lawrence

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Commercial and marketing director, Vohkus

Career so far

I started in distribution and stayed there for many years. I've been at Vohkus for the last eight years, enjoying the growth we have had and continue to have.

What was your first job and were you any good at it?

I worked at a baker when was at college. I still can't bake.

Who was your top teenage pin-up?

I never had one, I lived in a strict family.

My colleagues won't know this about me but...

And they still don't.

What is your favourite snack?

Shawarma (a traditional Lebanese wrap).

What has been your career high point to date?

The move to Vohkus eight years ago.

Has 2013 been good, bad or ugly?

It has been a good year. I have seen our planning over the last few years come to fruition.

What do you say when asked at a party what you do for a living?

I work at a technology solutions company.

What will be the channel's biggest challenge in 2014?

Keeping up with the turnaround of the economy.

 

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