"VAR is dead, if for no other reason - Google VAR", declares CAE managing director Justin Harling in the above clip from the final part of our Top VARs discussion.
To find out what he's referring to, view the full video here.
In part four of the filmed roundtable, we ask the panellist what they view as the biggest challenges and opportunities for the year ahead.
Harling argued that resellers should be carefully considering their identities in today's market, and also flagged up the skills shortage as another potential concern.
The full video, which features top executives from Logicalis, CAE, ANS and Comms-care, can be viewed here.
To view the full findings of our recent Top VARs report, click here.