Channel Conference 2011: Session 6: Specialisation vs generalisation

In this session, John Toal, vice president UK and Ireland at Avnet discusses the merits of specialising with help from a panel of reseller partners

Should resellers be specialising in to survive, or can a ‘jack-of-all-trades' approach still work in the channel today?

What are the implications of choosing one business model over the other? Is collaboration with other partners the way forward, or can resellers try and do it all?

John Toal is joined on stage for a panel discussion with Clark Wilson, managing director of Barrachd, Stuart Bulley, commercial director of APSU and James Morgan, managing director of Imtech. CRN editor Sara Yirrell chairs the panel.