Channel Conference 2011: Session 6: Specialisation vs generalisation

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In this session, John Toal, vice president UK and Ireland at Avnet discusses the merits of specialising with help from a panel of reseller partners

Should resellers be specialising in to survive, or can a ‘jack-of-all-trades' approach still work in the channel today? What are the implications of choosing one business model over the other? I...

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