AST puts PCs up for auction

AST took an unusual step last weekend after it auctioned off 700 refurbished PCs at the New Connaught Rooms, London.

The machines were all returned and refurbished items from AST operations across Europe. The vendor said it was a fairly new approach to disposing of unwanted and unsold kit in the UK and Europe, but is a tried and tested method used in the US.

Con Mallon, AST marketing director, said: ?We hope to run this sort of event twice yearly in the UK. Auctions are used extensively by AST in the US as a way of clearing the decks of stock that wouldn?t normally sell through existing channels.?

The auction was open to members of the public and dealers alike. No details of purchase prices were available as PC Dealer went to press.