Ingram rounds up Buffalo in UK

Pan-European agreement finally reaches UK market as distributor identifies an opportunity in NAS market

Ingram will be offering Buffalo's entire range to its UK reseller base

Broadliner Ingram Micro has extended its distribution agreement with Buffalo Technology to include the UK.

The storage, memory and wireless networking vendor first announced a pan-European distribution agreement with Ingram in January.

As a result of the extension, Ingram will be offering Buffalo’s entire range, including NAS, portable and desktop hard drives, multimedia players, wireless LAN routers and USB flash drives to its UK reseller base.

Mike Farrah, commercial director at Ingram, said: “Ingram can see huge potential from the Buffalo agreement and we have already been working to ensure that the UK business is ready to fully engage with and educate its reseller partner base by reinforcing the opportunities that the Buffalo product line-up offers.”