Sandberg joins Integra club

Danish accessories vendor joins UK dealer organisation

Sandberg has joined dealer group Integra Office Solutions to help boost its UK profile.

Under the partnership, Integra members will have access to Sandberg’s full range of IT accessories.

David Wellington, IT channel manager at Integra, said: “Through this agreement with Sandberg, we will be able to offer a complete accessories solution to members. We see it as the perfect offering for dealers, providing access to a comprehensive range of IT accessories.

“Sandberg provides high-quality products and online facilities, great warranty terms, ease of use and first-class instore display systems,” he added.

Erling Hoff Petersen, business development director at Sandberg, said: “We are very pleased to add Integra as a keystone to our UK go-to-market strategy. As a well-established reseller association covering more than 300 members in Ireland and the UK, we believe that Integra will help us grow our business.

“Integra members will benefit from being some of the first UK resellers to bring our accessories to the UK market. In other markets we have seen the combination of office supplies and IT bringing synergies to resellers as well as users.”