Centrix seeks partners for growth drive

Vendor wants to triple reseller base over next six months

Gee: we hope to have 15 channel partners on board within the next six months

Centrix Software is looking to triple the size of its reseller base over the next six months to drive sales of its new virtual desktop infrastructure (VDI) monitoring and delivery suite, WorkSpace 4.

The suite, explained the vendor, has recently been expanded to include two new tools that help users determine which applications are prime targets for desktop virtualisation, and is now on the hunt for VARs to help market it.

Lewis Gee, vice president of worldwide sales at Centrix, said the firm has “aggressive growth plans” in place to drive sales of the product, making the acquisition of new partners essential.

“We have a steady and selective recruitment plan in place and hope to have 15 channel partners on board within the next six months,” explained Gee.

The firm has already recently boosted its number of resellers from two to five with the appointment of VARs Kelway, Intercept and MTI.

These appointments, explained Gee, are indicative of the type of VARs the firm is looking to recruit in the future.

He added: “The VDI piece has not caught on as quickly as server virtualisation has, so we want partners who are committed to developing a compelling business case for it to help accelerate adoption.”

James Pattinson, divisional director for security and virtualisation at Centrix distributor Arrow ECS, anticipates playing an active role in the vendor’s recruitment plans.

Pattinson added: “Centrix plays an important part in our virtualisation proposition and we’ve worked very closely with them over the last year in developing a reseller community and market for their WorkSpace product.”