NetOp Tech woos VARs for UK push
Vendor targets education resellers and specialists in the finance, gas and oil markets
Remote management software vendor NetOp Tech is looking for up to 30 additional VARs to help it expand its market reach in the UK.
A subsidiary of Danware, NetOp opened its UK operation in October 2006 and has 10 resellers signed up to its NetOp Partner Programme.
Mike Kibblewhite, UK managing director of NetOp, told CRN: “We only sell through the channel. We have three levels of partners: Certified, Registered and Gold. I’d like between 30 and 40 UK partners in total.”
The vendor’s flagship products are NetOp School, which allows teachers to broadcast their screen to every PC in the class simultaneously and NetOp Remote Control, which is remote management software that works on any operating system.
“In the education space, I’d probably class NetSupport as our main competitor,” Kibblewhite said. “While in the remote-management space, the market leader is Symantec with its pcAnywhere software.”
NetOp is looking for education resellers and also specialists in finance, and the oil and gas market.
“The oil and gas market could be good for NetOp Remote Control,” Kibblewhite said. “For example, it would enable PCs that are on rigs out at sea to be remotely managed.”
Bob Tarzey, service director at analyst firm Quocirca, said: “Remote management is becoming increasingly important as organisations use more technology in more remote locations.”
Tarzey added that Webex and Microsoft dominate the online conferencing space and there are already a range of products for remote management from companies such as CA.
“It is good for NetOp to focus on a niche such as education,” he said. “It may achieve success with a technology and go-to-market focus for a particular sector that would be harder to achieve in the broader market.”