Rocom doubles channel credit

Distributor hopes to ease credit crunch bite by offering to double reseller credit lines

Voice and data distributor Rocom has moved to ease channel financing pains by doubling the amount of credit available to its reseller base.

The Rocom Leasing offer is open to its entire reseller base and allows VARs to double their authorised credit limits, which the distributor has claimed will allow them to focus on selling and growing their business.

Lee Williams, leasing director at Rocom, said: “Rocom Leasing is ideal for those resellers reaching their credit limit each month and provides a value-add service in line with our Total Distribution philosophy.”

David Marsden, from reseller Applegarth Communications said: “The credit crunch has made the procurement of expensive stock challenging and this will ease any cash flow problems we could face moving forward.”