Sunbelt Software expands in UK security market

US enterprise and consumer security software developer inks UK deal with Interactive Ideas

Sunbelt offers various internet and messaging security products for Windows PCs

Interactive Ideas has added US-based security vendor Sunbelt Software to its stable of vendors.

Mike Trup, managing director at the distributor, said Sunbelt impressed with its commitment to developing top product that differed from that of other security vendors.

“We are looking forward to supporting Sunbelt’s expansion in the UK and Ireland across the consumer, small business and enterprise markets,” Trup said.

The distributor will be recruiting enterprise-focused partners and supporting consumer product availability in the UK.

Its consumer retail team sells product to retail, e-tail, mail order and TV shopping firms, while its corporate reseller division targets integrators, VARs and other resellers.

John-Erich Mantius, director of international sales at Sunbelt, said Interactive Ideas is spearheading its European expansion.

“The antivirus market in Europe has been dominated for too long by traditional approaches that don’t meet the demands that customers now have for security and performance,” Mantius said.

Sunbelt has heritage in threat research and offers a portfolio of antivirus, antispyware and messaging security applications for Windows-based machines, he said.

The deal covers Sunbelt new antivirus solution VIPRE Enterprise, CounterSpy Enterprise, Ninja Email Security for Microsoft Exchange, and Sunbelt Exchange Archiver.