HDS eyes credit boost for VARs

Vendor looks to invest further in its financial services offering this year

Storage vendor Hitachi Data Systems (HDS) will invest further in its financial services division this year, acknowledging that its partners are struggling to find credit.

Neil Evans, regional sales director for UK channels at HDS, told CRN the vendor plans to introduce new initiatives, such as deferred payment terms, while continuing to provide VARs with funding for its training and development programme.

“There will be more focus on our financial services, such as leasing and financing, and helping resellers through these challenging times.

“The nature in which customers are spending has changed. Their budget is lower but they require the same capacity, so there will be more focus on Capex than Opex.”