Dell appoints Ingram and Tech Data in the US

Deal could have implications for other geographies

Dell has appointed Ingram Micro and Tech Data to carry its PCs in the US in a deal that could impact its channel strategy in other countries.

The two distribution powerhouses have been brought on board to carry Dell’s fixed-configuration Vostro desktops and notebooks, CRN US has reported. According to the magazine, the deal could be extended to Canada – and eventually to other geographies.

The vendor hopes the move will provide quicker service to the dealers it has recruited through its PartnerDirect programme.

Greg Davis, vice president and general manager of Dell's Global Commercial Channels, said: “Our partners tell us that working directly with Dell is a great thing. They enjoy doing that, but there are cases where they need a product and need it quickly. Ingram Micro and Tech Data meet that need.”

The move is bound to fuel speculation that Dell may eventually look to appoint a distributor for its PCs in the UK. The vendor recently inked deals with Micro-Peripherals for its printers and Hammer for its storage products.