SurfControl eyes SME market with bundles
Secuurity vendor targets smaller businesses with dedicated product bundles
SurfControl has unveiled two dedicated SME product bundles aimed at driving more business in the lucrative small business space.
The firm, which has been the recent subject of takeover rumours by Check Point has claimed its email and web protection bundles can help its VAR community drum up additional SME business by increasing the level of protection for smaller firms at an affordable price point.
The bundles combine SurfControl’s URL filtering, email spam and content filtering software with an optional anti-virus agent bundle to counteract malware, spyware, worms and Trojans.
Alastair Martin, EMEA marketing director at SurfControl, told CRN: “There are about 1.5 million organisations in the UK with between 50 and 500 users that need just as much protection against web-based blended threats as the larger players.
“The majority of these smaller firms don’t have sufficient protection in place. We are giving our partners the product bundles, as well as the sales and marketing tools to help bring this fact to their customers’ attention and take advantage of the fact that the SME market has been a late adopter of this technology.”
Roger Woodcock, sales manager at SurfControl Premium Partner ADA Computer Systems, welcomed the bundles.
“Some of the bigger software vendors such as SurfControl are aligning themselves with the SME space and making sure the price point is more affordable for those with a smaller budget, but with the same security requirements as a larger firm,” he said.
“In our experience, these bundles have already altered the shape of a number of deals as smaller firms realise that they actually can afford the technology they need.”