Avaya zeroes in on finance
Interest-free scheme aims to rob rivals of SMB customers
Networking vendor Avaya has announced a new finance scheme for small and medium-sized businesses as part of its campaign to win market share from its competitors.
The scheme gives SMBs interest-free finance to lease equipment and pay for services over two years, allowing them to invest in their IT infrastructure without being held back by budget constraints.
"From a sales perspective we see this as a great opportunity to displace competitors," said Graham Bunting, SMB channel sales director at Avaya. "We are hoping it will give us more traction with our resellers and customers as it gives them the opportunity to invest in their business without considering cost. "
Avaya has seen healthy growth over the last 12 months and Bunting explained that the scheme was aimed at making the most of this. Similar schemes could follow, he added.
"It's certainly something we will be looking to push if it proves a success, " he said.