Sandberg joins Brigantia ranks
VAR group partnership will help vendor broaden its UK footprint
Brigantia has welcomed Danish accessories specialist Sandberg A/S into its member fold as the vendor looks to up its UK profile.
As a result of the deal, the vendor’s entire portfolio, including peripherals and accessories such as keyboards, mice, adapters, headsets, sound and IO cards, hubs, cables and adapters, will be available to Brigantia’s reseller member network via distributor Interactive Ideas.
Iain Shaw, managing director of Brigantia, said: “By this agreement with Sandberg, we will be able to offer a complete set up for our members. We see it as a perfect companion to our range of well-known ICT products for Brigantia Computer Expert resellers.
“Sandberg provides quality products, online facilities, great warranty terms and effective display systems.”
Erling Hoff Petersen, business development director at Sandberg A/S, said: “We are very pleased to add Brigantia as a keystone to our UK go-to-market strategy.
“As a well-established reseller association covering more than 1,200 outlets throughout the UK, we believe that Brigantia will help us grow our business. And Brigantia members will benefit from being some of the first UK resellers to bring our accessories to the UK market.”