Fujitsu to unveil 2011 plans to partners

Hardware vendor to give VARs channel and product updates at forthcoming partner days

Fortune telling: Fujitsu will use events to reveal what 2011 has in store for partners

Hardware giant Fujitsu will stage five partner events across the UK over the next three months to update VARs on its plans for 2011.

The first two events will take place next month in Reading and Sheffield, with further dates planned in Edinburgh, Manchester and Birmingham in January.

The vendor said it hopes to attract 50 partners to each event, where it plans to unveil details of its channel strategy, product road map and marketing plans for the year ahead.

The events will also provide partners with updates on how its relationships with technology partners Microsoft, VMware and Symantec are developing.

Ian Leigh, channel marketing manager at Fujitsu UK and Ireland, said: “We have started to see much closer and higher levels of engagement with many of our channel partners in key areas of the market.

“We now want to build on the progress we have made over the past 12 months and continue to extend, enhance and deepen those relationships in 2011.”