Xerox targets creative industries via London Graphic Systems

Covent Garden VAR to push high-end colour kit to design and advertising agencies

Xerox is augmenting its drive into the high-end colour market

Specialist reseller London Graphic Systems (LGS) has added Xeroxprint production systems to its line-up.

The deal will see Covent Garden-based LGS offering the vendor’s high-end colour print production equipment for the first time to design and media agencies.

Gordon Christiansen, managing director at LGS, said the hardware would be complemented by its own in-house expertise and customer service.

Peter Taylor, director for production and graphic communications products at Xerox, said the reseller was one of the top vendors to the creative sector.

“Print image and colour quality are essential,” said Taylor.