VirtualSharp targets UK with MTI

Vendor appoints first partner since UK launch last month

Take on Europe: VirtualSharp has tasked MTI with marketing its products across the continent during 2011

VirtualSharp has named systems integrator MTI as its first channel partner, following on from the company's launch in the UK last month.

MTI will be responsible for marketing VirtualSharp’s ReliableDRin the UK, before rolling it out to select European countries during 2011.

The product is the firm’s first major product release since its UK launch. It is aimed at organisations tightly governed by compliance regulations, which are required to carry out regular disaster recovery tests.

Carlos Escapa, chief executive of VirtualSharp, said it had selected MTI to market the product because of its knowledge of the local market.

“With its proven track record in the delivery of bespoke disaster recovery solutions in highly demanding IT environments, MTI is ideally positioned and skilled to drive the adoption of this [product].”

Tony Conway, vice president of customer services at MTI, said: “Every few years a new product is introduced that has the potential to change the way end users approach their IT infrastructure. VirtualSharp’s ReliableDR is one of them and we are very excited to have the opportunity to take it to market.”