Azzurri drives off with £5m contact centre deal

Integrator beats off 11 other bids to land five-year deal

Integrator Azzurri Communications has won a £5m Avaya contact centre deal with the UK's fourth-largest car insurer, LV=.

LV= evaluated bids from 11 firms before settling on the Avaya Communications Manager product, with Azzurri acting as the integrator and service provider.

The first roll-out stage of the five-year deal will take place in early 2011. The solution includes an Avaya IP Contact Centre which has a capacity of 2,300 users, 2,300 IP phones, compliance call recording, workforce management, wallboards and an integrated callback application.

Mike Newton, chief operating officer for LV=, said: "We felt Communications Manager was a scalable and reliable system that best fitted our specific requirements.

"And while other integrators put forward an Avaya solution in their bids, we chose Azzurri to integrate and manage it because they demonstrated a clear understanding of our business drivers, could deliver value-adding functionality, and were professional and focused throughout the tender process."

Mark Quartermaine, who joined Azzurri as chief executive in the summer, said: "This is an important new contract win for Azzurri."