Integra readies new web site for 2011

Reseller buying group aims to make doing business even easier for its members in 2011

VAR buying group Integra Office Solutions is set to launch a new web site next month to simplify doing business for its partners.

The web site has new features which Integra claims is designed to improve communication with its members and simplify access to product and service information.

Integra claims its site will also feature an improved forum to help members discuss hot issues facing the industry and any concerns.

Sian Haskell, marketing manager at Integra, said: “We have so much information to impart to members and our supply partners so the key priority for us was to invest in a web site that provided clarity combined with a logical structure.”

Margaret Reilly, head of technical services at Integra, said: “The dynamics of Integra as a dealer group have changed so much over the years and our web site needs to reflect this by giving members easy access to the full range of services available.

“As a communications tool, it is essential for us also to have a two-way dialogue with members, so much of what we do now is bespoke to individual dealers and we need to understand and meet these needs.”