BitDefender partners with CMI
Vendor signs distributor to grow its UK market share
BitDefender has signed a distribution agreement with CMI to help widen its UK footprint.
The partnership will see CMI offering BitDefender's business solutions and security suites to its extensive reseller base, and will offer resellers benefits such as lead generation, technical support and renewal management. It will focus mainly on the SMB market.
Simon Geach, BitDefender UK and Ireland sales director, said: "We're delighted to conclude a new agreement with CMI. It has the partner base we want to reach out to and support, and it has the value-added skills and commitment to help us take our sales with our partners in the business market to the next level.
"CMI has been an important element of why we have bucked the recession trend and posted significant year-on-year growth in 2010. What is especially pleasing is that there is increasing recognition among IT distributors and resellers that this is the time for change. Working with larger security vendors is not the best route for growing their business and not necessarily the best solution for customers either," Geach claimed.
Adam Trussler, sales director at CMI, said: "BitDefender's product quality and technology, combined with its commitment to channel partners, makes it a natural choice for CMI."